What do you think about when people say that a Rug Shop is a place where old rugs have been cleaned? Is it an attic in the basement where a family member does all the cleaning and you just pay for them to clean your floor? Or is it a storeroom where hundreds of rugs, area rugs, braided rugs and other vintage items are displayed for your viewing pleasure? If you think that the modern rugs shop is a place where rugs have been cleaned, then you have every right to think so.
Just because the words “rug” and “shop” are used in the same sentence does not mean that all vintage rug shop businesses are run by elderly women with large portfolios. A true Rug Shop is run by business owners who understand the importance of attracting new customers as well as maintaining a loyal customer base. In today’s economy many Rug Shops are no longer places where families go to have mommy or daddy clean their floors. Instead they are places where families gather to talk, see movies, or just sit and relax.
There is nothing wrong with having a place to sit and have a conversation. That is what a good grandmother shop would be like. However if you are going to use your store as a place to purchase beautiful flatweave rugs, then you need to attract people in. In order to draw in more customers, you will want to offer discounts on the products that you have to sell. The best way to do this is to give consumers a good deal on pillow covers, area rugs, bedding sets and other items.
Since a rug or other piece of fabric is priced by the amount of fabric needed to make it, you will have to factor in the cost of labor when determining the price of your product. Remember that you are running a one-of-a-kind vintage rug shop. Each item that you sell has a unique name and history. Since everyone who buys one-of-a-kind textiles and rugs will also be buying others, the competition will drive up the price of your product to ensure themselves of making a sale.
When a customer enters your shop and sees one of your beautiful one-of-a-kind textiles or rugs, they are automatically drawn to the display and the sale sign that is visible from the front door. However, before they can make a purchase decision, they need to know all of the details about your items. If they have questions, then they need to ask them. The best way to accomplish this is through a simple yet effective customer service program such as providing a lumbar pillow from the vintage rug shop or providing a discount on a pillow from the vintage rug shop.
Even if a person doesn’t buy a particular item off of your display, they will likely still notice your store. If people walk into your shop and don’t immediately recognize the products inside, they are more likely to make note of the lumbar pillow from the vintage rug shop as they walk by. Once a person comes into your shop, there is generally a certain amount of information about the specific product they are looking at. They will probably glance at the rugs, but then they are more likely to look at the lumbar pillow from the vintage rug shop. If they take both of these things with them, they are more likely to feel like they have found a really good deal on high quality products. After all, no one wants to pay too much for their bedroom decor so spending a little extra on a high-end product is certainly recommended. Find out more about this topic here: https://www.britannica.com/technology/rug-and-carpet/Uses-of-rugs-and-carpets.